What are the most effective ways to track and measure the success of an affiliate marketing campaign?
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What are the most effective ways to track and measure the success of an affiliate marketing campaign?
To effectively track and measure the success of an affiliate marketing campaign, focus on key metrics like conversion rates, click-through rates (CTR), and return on investment (ROI). Use tracking tools such as Google Analytics, or specialized affiliate platforms to monitor traffic sources, audience behavior, and sales. Also, consider using native programmatic strategies, which automate ad buying and help target the right audience. To learn more about this approach, check out this guide on native programmatic advertising.